Thursday, July 15, 2010

The New Face for Indian Rupee


Now, our Indian Rupee got a new face - a face to distinguish Indian Rupee from other countries' currency which are also rupee.

Until now, we didnt have a symbol to identify the Indian Currency. All we had is INR (Well every other country has that).
US Dollar, UK Pounds, Japanese Yen, EU Euros etc have symbols and now we are also joining the elite club of currency symbols.

It would take an year's time for the symbol to get incorporated completely into our system and about 2 years for it to get world wide recognition.

Though the symbol will not be printed or embossed on currency notes or coins, it would be included in the 'Unicode Standard' and major scripts of the world to ensure that it is easily displayed and printed in the electronic and print media.

"It's a big statement on the Indian currency... The symbol would lend a distinctive character and identity to the currency and further highlight the strength and global face of the Indian economy," Information and Broadcasting Minister Ambika Soni told in a press meet.

This symbol is selected from an open competition that has been organized by the ministry to design the symbol. The prize set for the winner was Rs 250,000 ($5,352) in cash (I very much wanted to use the symbol here but it takes time for it to come onto the keyboards and keypads). And the lucky winner is Udaya Kumar, a post-graduate student at IIT Mumbai.

He says, "It is a perfect blend of Indian and Roman letters -- capital 'R' and Devanagri 'Ra' which represents rupaiah, to appeal to international and Indian audiences... My design is based on the tricolour, with two lines at the top and white space in between.

Let us wait for the symbol to get into the market.